CA IPCC Strategic Management By Shiva Tayal. These are free Sample classes for students to learn some concepts. Please subscribe and enjoy the benefits.
Section A : Information Technology
Section B : Strategic Management
1: POLICY & BUSINESS POLICY
Policy: A principle or rule to guide the decisions & achieve
Business Policy: Study of
Business Process is set of logically related tasks in order to
achieve outcome of value for customer.
The keys in definition
Definition : Getting the things done effectively & efficiently
through & with people (or) Mobilization and utilization of
the resources [physical, human and needed] in a judicious
MARKETING STRATEGY FORMULATION
is what you do to reach people, as you are a company for
rendering services for them.
Main aim: with limited sources increase sales with
sustainable competitive advantage.
Social, Augmented, Direct, Relationship, Person, Differential,
De-marketing, Place, Services, Organisation
Definition : A unified, comprehensive & integrated plan designed to assure that the basic objective of the business are achieved.
Strategy is partly proactive and partly reactive
Proactive – It is framed from the past experience of
Reactive – It is modified or changed with the changes takes
place in the environment
4: dynamic of competitive strategy
Competitive Strategy is not only dependent on their own strategy but also on the strategy’s of competitors.
5: STRATEGIC MANAGEMENT
Definition : Managerial process of forming VOICE
6: DECISION MAKING
Dimensions in Strategic Issues
7: STRATEGIC MANAGEMENT MODEL
Strategy formulation: Setting vision, mission
8: VISION, MISSION, GOALS & OBJECTIVES
VISION: Desirable future of the organization (where we want
Elements of Strategic Vision:
9: STRATEGIC LEVELS IN ORGANISATION
Corporate Level: Controlled by top level management
10: BUILDING A STRATEGY – SUPPORTIVE CORPORATE CULTURE
Changing in Problem culture:
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